4Rivers Equipment

Our Story Starts with you.

YOUR WORKING PARTNER SINCE 1926.

YOUR LOCAL JOHN DEERE DEALERSHIP

At 4Rivers Equipment, our mission is to enhance the well-being of our customers, business partners, and employees through dedication to excellence as a leading dealer. We are committed to fostering an environment that promotes career advancement, stability, and enduring prosperity for future generations, making us the employer of choice. Through the implementation of enduring strategies for sustainable growth and profitability, we continuously provide innovative solutions to enrich the lives and businesses of our stakeholders, including customers, employees, and manufacturers. We approach all interactions with humility and respect, preserving our integrity and unwavering commitment to excellence.

Your Working Partner

At 4Rivers, our mission is not just to provide you with the innovation solutions for your home, farm, or business, but to support you every step of the way.

SINCE 1926

4Rivers has roots in Colorado dating back to 1926. Although our industries and technologies have evolved, our commitment to industry-leading service and equipment remains.

Local Solutions

4Rivers believes local solutions are key. From John Deere riding mowers to Wirtgen Road Building, your location will help you find what you need for any project, any size.

DEDICATED TO YOU

4Rivers Equipment is proud to be your John Deere dealer. Committed to being Your Working Partner, we work to support you with integrity and respect. Our goal is to provide you with innovative solutions for your operation.

YOUR WORKING PARTNER

4Rivers Equipment has been serving Colorado communities with John Deere equipment solutions since 1926. Throughout the years, our vision and purpose have remained consistent. We provide the most innovative equipment and machinery and support it with industry-leading service and parts departments. To 4Rivers Equipment, being Your Working Partner means committing to your success and providing innovative solutions with integrity.

MISSION

CAN YOU NAME THE FOUR RIVERS?

In light of our expansion beyond Colorado into Wyoming, New Mexico, and Texas, we recognized the need for a name that better reflects our presence. We proudly transitioned from 'Colorado Equipment' and 'Colorado Machinery' to '4Rivers Equipment.' Reflecting our roots in Colorado, the name '4Rivers Equipment' embodies our rich history and promising future. It pays homage to the fundamental waterways that have shaped our journey, comprising the Colorado, Rio Grande, Platte, and Arkansas rivers.

Core Values

What We Live by

Integrity

We promise to approach each situation with the highest integrity and values. We will not do anything that would diminish 4Rivers Equipment or the manufactures we represent.

Respect

We always promise to treat customers, future customers, fellow employees, manufactures, and anyone we come in contact with the utmost respect.

Innovation

We are dedicated to constantly exploring and implementing groundbreaking solutions that enrich the lives of our customers and employees alike.

Commitment

We commit to being the best working partner for our customers and the employer of choice. Our commitment to any situation is to the long term outcome versus the short term gains.

CAREER

READY TO JOIN THE WINNING TEAM?

While we don’t like to brag, it's simply a fact we have great people on our team. We hire for positive attitudes, eagerness to improve, and a passion for the trade. We are more than just a dealership. We are a team of passionate problem solvers who love to roll up our sleeves and get to work. Are you ready to join the winning team?

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