Big Dig Raises Over $131,000

Digging Deep for a Cure: Big Dig of Northern Colorado 2025

On Saturday, September 6, 2025, the Big Dig of Northern Colorado transformed the Ritchie Bros. Auctioneers facility in Longmont into a playground of purpose. For the second consecutive year, the event was a total sell-out, drawing over 3,000 attendees and raising a record-breaking $131,029.47 for pediatric cancer research through the American Cancer Society (ACS).

A Hands-On Experience with a Heart

The Big Dig is a unique, high-energy festival where children—including those currently battling cancer and survivors—get to climb into the operator’s seat of real construction machinery. 4Rivers Equipment, a key sponsor and long-standing "Working Partner" for the community, played a vital role in making this year’s event unforgettable.

4Rivers Contributions Included:

• Mini-Excavator Training: Children were given the opportunity to operate real mini-excavators under the guidance of professionals, sparking interest in the trades while supporting a vital cause.
• The 70-Foot Obstacle Course: A massive physical challenge that kept families engaged throughout the day.
• Community Spirit: 4Rivers staff were on hand to ensure every child felt the thrill of "playing with the big yellow toys" in a safe, supportive environment.

“We have kids here today who are facing a cancer battle, and we have kids here that have faced that battle and won, so it just brings home the impact that ACS has on people right here in our community.” — Rachel Befort, Associate Director of the American Cancer Society

2025 Big Dig Financial Impact

The success of the 2025 event was driven by a powerful combination of corporate sponsorship, ticket sales, and community generosity. Every dollar raised directly funds critical pediatric cancer research, helping to find better treatments and cures for the youngest warriors in our community.

Looking Ahead: The Centennial Excavator Drive (2026)

As 4Rivers Equipment enters its 100th year in 2026, our commitment to the American Cancer Society is growing even stronger. In honor of our centennial, we have unveiled a specially painted John Deere 200G Excavator.

How the Centennial Drive Works:

• Donate to ACS: Partners who donate $3,500 or more to the American Cancer Society will have their company logo featured on this unique centennial machine.
• Visibility: The machine will travel across Colorado, New Mexico, and Texas, appearing at job sites and community events.
• The Goal: 4Rivers aims to raise over $100,000 in 2026 through this initiative alone, culminating in another massive appearance at the next Big Dig.

Common Questions About the Big Dig (FAQ)

What is the age limit for kids to operate equipment?

Most "Big Dig" events allow children of all ages to attend, but specific equipment operation (like the mini-excavators) usually requires children to be at least 4–5 years old and accompanied by a professional operator or parent.

Where do the funds actually go?

The proceeds benefit the American Cancer Society's pediatric cancer research initiatives. This includes funding for Nobel Prize-winning scientists and local support services for families navigating a childhood cancer diagnosis.

How can my company become a sponsor?

Companies interested in sponsoring the Big Dig or the Centennial Excavator Drive can [contact Hannah Ross at 4Rivers Equipment]. Sponsorships often include branding on the equipment, social media features, and VIP event access.

When is the 2026 Big Dig?

The next Big Dig of Northern Colorado is scheduled for Saturday, September 26, 2026, once again at Ritchie Bros. Auctioneers in Longmont. Given that the last two years have sold out, early ticket purchases are highly recommended.

Join us in the fight against childhood cancer. [Visit the American Cancer Society] to learn more about their life-saving mission, or [contact 4Rivers Equipment] to find out how you can support our next community initiative.

The Big Dig of Northern Colorado, September 6th, 2025

This promotional video captures the high energy and community impact of the 2025 event, showcasing children operating heavy machinery and the excitement of the "Big Dig" atmosphere.